The Georgia Tech Social Media Team is responsible for overseeing the voice, content, and vision of the Institute’s flagship social media accounts. Additionally, the team establishes strategies and standards for social media presence across the entire campus.
Our primary focus is on compelling storytelling and meaningful engagement with our audience. We leverage data analytics to inform and refine our social media strategies, ensuring our content resonates and achieves optimal impact.
What We Offer
The Georgia Tech social media team offers comprehensive social media consultation services to campus communicators. These consultations, available both virtually and in person, cover a wide array of topics, from "Social Media Best Practices" to "Tips for Opening a New Social Media Account."
Additionally, the Georgia Tech social media team facilitates collaborative opportunities through initiatives such as Instagram Takeovers and Instagram Collaboration posts.
Social Media Council
The Georgia Tech Social Media Council is comprised of representatives from across the institution who provide guidance on social media best practices and the most effective use of this powerful tool.
It provides recommendations regarding channel selection, content development, usability, accessibility, security, legal concerns, and other areas related to developing, implementing, managing, evaluating, and improving the use of social media.
Through such recommendations, the council helps project the most dynamic and professional social media image for Georgia Tech.
Our Social Media Presence
When representing Georgia Tech in the social media space, we follow brand guidelines to ensure a consistent, unified voice for the Institute. Below is an example of our work on X. (Log in to see recent posts.)
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